Soul Society

Terms of service

Welcome to the Soul Society! This is a collaboration between you and SoulCycle. As a SoulCycle advocate, you'll play a crucial role in championing our classes and helping us reach new riders.. Here's what we expect from you:

Scope of Work

 1. Once you have completed a few easy tasks, you will be rewarded with 1 free SoulCycle class.
 2. SoulCycle expects you to post at least once on your IG Grid within 30 days of joining the program.
 3. After the first post goes live, you are free to take part in as many tasks as you please.
 4. Each task  rewards you with points which enable you to level up through each tier of the program.
 5. Each time you level up you will unlock bigger and better rewards and exclusive community perks, so don’t forget to continually share the SoulCycle love! We expect you to      post on your IG grid each time you unlock SoulCycle classes.

Content Expectations

When posting on social media, you must include: a) tags to all relevant SoulCycle channels (@SoulCycle) b) brand hashtags #SoulCycle, #SoulSociety, #partner c) imagery that is respectful and appropriate for all audiences.

When posting on social media, you must not include: a) references to products/services from any other brands. b) mentions, images or references to any offensive, harmful, or illegal content. c) degenerative comments towards competitors, employees, social personalities or religious characters. d) content that infringes on the intellectual property rights or privacy of any third party. e) content that appears inauthentic or overly automated, including anything believed to be created using AI tools or similar artificial methods.

As a member of Soul Society, you are agreeing that any content you submit to the program may be used and re-purposed by SoulCycle for promotional, marketing and advertising purposes, both online and offline, without any compensation beyond the benefits provided as part of Soul Society.

Wherever possible, SoulCycle will credit you as the creator of the content by using your social media handle, name or username. However, due to technical limitations or space constraints, explicit attribution may not always be possible.

Compliance Guidelines You are expected to honor SoulCycle’s values of integrity, honesty, and responsibility in your behavior and posted content, including in your social media posts and social media accounts. You must: • Comply with these guidelines and any other guidelines or requirements provided by SoulCycle; • Comply with Endorsement Guides, including but not limited to the FTC Guidelines found at: https://www.ftc.gov/system/files/documents/plain-language/1001a-influencer-guide-508_1.pdf. • Disclose your connection to SoulCycle by using clear, prominent, and conspicuous disclosures, including but not limited to using the hashtags #SoulSociety, #partner • Disclose hashtags in a clear and prominent manner, and not below what would require a user to click through to see “more” of your profile; • Ensure that disclosures are not buried within a series of hashtags; • Provide only feedback and content that is honest, truthful and reflects your actual and personal opinions; • Only use or incorporate music that is permitted for you and SoulCycle to use for commercial purposes, e.g., Meta Sound Collection on Facebook and Instagram, and Commercial Music Library on TikTok. • Post content that: ◦ Is free of typos, and does not have incorrect grammar or non-functioning links; ◦ Is original, unique, and not previously published; ◦ Does not depict or encourage any behavior that is: illegal, dangerous, reckless, violent, abusive, threatening, or likely to result in injury, death, or damage to, or theft of property, or that depicts or encourages use of illegal drugs or excessive or inappropriate use of alcohol or legal drugs; ◦ Does not contain any profanity, nudity, or any other content, words, symbols or depictions that are widely considered offensive or inappropriate to individuals of any race, ethnicity, religion, sexual orientation, gender, or socioeconomic group; ◦ Does not contain content that is libelous, slanderous, defamatory. or that infringes, misappropriates or violates a third party’s intellectual property, right of privacy or publicity, or other proprietary rights; and ◦ Does not contain or depict the names, likeness, voices, or other indicia identifying celebrities and/or other public figures, living or dead, or contain any identifying names, logos, trademarks and other branding of a third party’s business, products or services; • Portray SoulCycle in a favorable and positive manner and not make any statements or take any acts, that would impair SoulCycle’s name, brand, reputation, or goodwill or otherwise be detrimental to SoulCycle or its business, members, customers, or employees • Refrain from making any false or misleading comments about SoulCycle, its business, members, customers, or employees.

Termination You or SoulCycle are able to delete your SoulCycle account at any time. Your partnership may be terminated by SoulCycle if: 1. You fail to post at least once on your IG Grid within 30 days of joining the program or unlocking a SoulCycle class. 2. Your account is inactive for a period of three months or longer. 3. You sell, transfer, license or assign your rewards, account, submissions, reward credits, loyalty points or any account rights (or attempt to do any of the same) to anyone other than yourself. 4. You fail to meet the program expectations, which may include but is not limited to: a. posting or submitting content that is of low quality. b. posting or submitting content that doesn’t adhere to our SoulCycle guidelines. c. posting or submitting content that doesn’t meet the terms outlined in the Scope of Work. 5. There is evidence of activity that violates the spirit of the program, including but not limited to: a. Attempts to manipulate affiliate commissions through self-purchases or purchases made by individuals closely associated with you. b. Behavior indicative of reselling or bulk purchasing not intended for personal use or genuine content creation.

If you’re happy with all of the points mentioned above, let’s go!


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